So you have an idea for an awesome video. Now what? You may need video collaterals for your marketing campaigns or you need to produce a video for your training programs at work; either way, it’s important that you work with a video production crew that you can trust.

But how would you know which video production company is right for your needs? In this article, Build Epic lists down the top five questions you need to ask your potential provider.

  1. How long have you been in the video production industry?

The reason you should ask this question is to help you understand the company’s level of expertise in what they’re doing because it can be indicative of the quality of their production.  As you might imagine, business longevity can be a sign of how competent they are at their work. Also, if the company is well-established, they can easily adjust and manage unpredictable circumstances.

Start-ups have their advantages, too, however. They may have better equipment, fresh ideas and contemporary connections. It would also be a good idea to ask how long the founders of the company have been in the industry. The business itself might be a start-up, but the people behind it might have a collective experience longer than the company has been in operation.

  1. What type of videos do you produce?

Most video production companies have a specialization. Some focus on training and development videos, while others focus on promotional videos. The video crew you should be working with must fit what you need for your business. In line with this, you should also ask for sample videos so you can easily gauge the quality of their work.

Similarly, you could ask them about previous clients they have worked with. Just as they specialize in certain genres, they might also specialize in certain sectors. For example, it might not be a good fit if you’re in the food business, but your potential provider has mostly worked with the IT sector.

  1. What are the exact services you offer?

You must discuss the exact scope of services you expect them to produce for you. For example, do you just need to use their equipment? Are they capable of doing live videos or event production, if that’s what you need? Can they handle virtual event productions?

Sometimes, the scope of work is overlooked and too many cases result in misunderstandings. Take time to discuss your expectations and always make sure you are on the same page as your video producer.

Media and Video Production

  1. How much will the video production cost?

This question is important because the budget is always included in all of our projects. Although it is hard to quote the exact price, the cost of a video will depend based on all the factors and details you have been discussing with a potential provider.

Make sure that your partner is very clear on their prices and can give you a rough estimate of what you might expect to pay. Additional tip: a good video production firm would not only be able to give you a detailed cost estimate, but they could also produce quality videos within your specified budget.

  1. Do you feel comfortable working together?

This is a question you have to ask yourself. Even if all the previously asked questions tick all your boxes, if you don’t feel comfortable working with their staff and crew, it’s not going to be a good fit. For instance, how enthusiastic are they to work with you? Are they offering new ideas to your concept? Do they seem passionate about what they do?

All the technicalities aside, it’s still best to work with a company that makes you feel at ease when talking about your ideas.

Your Partner in Creating Epic Videos

Ready to dive in and take your video production and event management to the next level? Build Epic is a Phoenix-based audio-video and event production team that will take you to the next step. We are a top digital marketing agency that can handle your projects with care and professionalism. Let’s get started today!